It doesn’t take much to reminisce about a simpler time. A time when your only choice was what music you were going to choose to play on your MySpace profile or if your AIM username would be your favorite song lyrics or your pet’s name.
Today, we wrestle with a plethora of social media platforms and struggle to settle on one that’s better than the other. 2017 will offer more options than ever before, rendering this year to be the most complex in choices yet. The new year will also give you a chance to get yourself (or your business) out there in the simplest way possible.
Social media: the emporium of cat videos, political rants and thousands of baby photos. Likes, shares, tweets, filters and memes - but what is it good for? Social media isn’t just a one-trick pony, friends. When used properly, it can be an effective tool for marketers looking to get a leg up on the competition. Don’t believe us? Statistics don’t lie. 92% of all marketers indicated that their social media efforts have generated more exposure for their businesses.