By Courtney Feairheller

Inbound Marketing

3 Tips for an Effective Video Marketing Strategy

Video is taking content marketing by storm. Did you know that video will account for 69% of all consumer internet traffic in 2017? And that website visitors are 64% more likely to buy a product on an online retail site after watching a video?

By Courtney Feairheller

Inbound Marketing

6 Podcasts That Will Make You a Better Marketer in 2017

Reading all the best digital marketing blogs, subscribing to the top marketing newsletters and following influencers on social media - these are all undeniably effective ways to keep up with marketing trends and get the creative juices flowing.

By Courtney Feairheller

Inbound Marketing

5 Ways to Never Run Out of Blog Ideas

It happens to the best of us. You pour a cup of coffee, settle down into your chair, your fingers poised and ready to strike the keys and nothing. Nada. Zip. Zilch. You draw a complete blank.

By Lindsey Boughter

Inbound Marketing

4 Social Media Trends to Watch in 2017

It doesn’t take much to reminisce about a simpler time. A time when your only choice was what music you were going to choose to play on your MySpace profile or if your AIM username would be your favorite song lyrics or your pet’s name.

Today, we wrestle with a plethora of social media platforms and struggle to settle on one that’s better than the other. 2017 will offer more options than ever before, rendering this year to be the most complex in choices yet. The new year will also give you a chance to get yourself (or your business) out there in the simplest way possible.

By Courtney Feairheller

SEO

5 Reasons Your SEO Campaign Isn't Working (And What to Do About It)

Back in its infancy, search engine optimization (SEO) meant over-optimizing or stuffing as many keywords as possible on your webpages. SEO has come a long way since then.