Finally, the big game is about to start. You’ve cracked a cold one and have some game day snacks by your side. But do you have your mobile device on hand?
As a company looking to improve your inbound marketing strategy, you’re clearly scouting out ways to leverage social media, right? If you haven’t already joined the social media bandwagon, you’re setting your team up for a loss.
The first play of the game requires getting on the social bandwagon and making it an all-star player on your marketing team. A company without a social media strategy is like the Eagles without Wentz or Foles - no touchdowns and no happy fans. And yes, if you haven’t already guessed it, this article will be jammed with as many football references I can possibly fit in preparation for an epic, mind-blowing, glory-story Super Bowl. One that ends with the Eagles Victory Song being sung across all the land. Or at least the greater Philadelphia region. But I digress, where was I? Oh right, social media.