Say what you will about 2017, no one will deny it was an eventful year. It was certainly one for the books for Stratus Interactive, as we were named to the Inc. 5000 list for the first time (and certainly not the last)!
Part of our literal award-winning strategy is to serve up interesting and educational content each and every week on the topic of inbound marketing, and we blogged our fingers off in 2017!
Now, as we get 2018 up and running, we’re taking time to look back at everything in 2017 that we found blog-worthy, and all the blogs you found read-worthy.
Spoiler alert: in 2017, readers were most interested in corporate and marketing lifestyle, social media, lead generation, and web design.
Imagine being jazzed about your career. I mean, really jazzed. Not quite jazz-hands-level jazzed, but jazzed where you’re excited to go to work every day, hang out with some of the best people you know and do a job you’re downright crazy about. Yes, it’s possible. So what is the magical ingredient most employers are missing? Read on >
Us marketers lead hectic lives and don’t always have the time to sit down and read marketing emails, blogs, whitepapers or guides whenever we want to. If you’re strapped for time and have a ton of bookmarked blogs you can’t seem to get to, podcasts may just be the answer to all of your marketing research problems. Read on >
Inbound at the highest philosophical level is the right way to do marketing. It's the honest way. It's the way people should be treated, and the way you should act as a business. The Army calls these Army Values. In marketing, we call this Inbound. This is your guide for implementing the Army Values into your business strategy. Read on >
Video marketing is an undeniably effective marketing tool that will continue to grow in 2018 and beyond. If you don’t already have a video marketing strategy in place, you’re missing out on a fantastic opportunity to boost engagement and deliver significant value to your audience. Kickstart your 2018 video marketing strategy by reading these 3 tips for successful video marketing campaigns. Read on >
With over 120 emails pouring into the average person’s inbox every day, you may wonder how you can possibly cut through the noise and grab their attention. When you send targeted and relevant emails that your customers love and look forward to reading, email becomes an undeniably powerful tool that your business can leverage throughout the entire buyer’s journey. Read on >
A web design firm may have an eye for design and possess exceptional content writing and coding skills, but are they working in your best interests? Watch out for these red flags that indicate it’s time to search for a new web design agency and create the most compelling, conversion-focused and functional website. Read on >
If you’re into that “Inbound” “Marketing” stuff, this is not the blog for you. If you don’t have a keen ear for sarcasm, this is definitely not the blog for you. In this post, we walk you through the 10 simple steps that you absolutely need to follow if you’re looking to lose leads. Do not, I repeat, do not, do the opposite of everything I’m about to tell you. That’s very important. Read on >
Jenna is a content writer at Stratus Interactive and is currently a graduate student studying for her M.A. in professional writing at Chatham University. She started blogging as an angsty high schooler and wrote and developed a blog as her capstone project for her undergraduate degree in English. Now she gets to do it as a job! See all Jenna Enright's posts.